The Marketing Analyst – Departmental Analyst 12 job offer provides a clear path for marketing professionals eager to make an impact in the field of education. Applicants can expect a permanent full-time role with a salary range between $62,233.60 and $90,958.40 annually. One highlight is the employer’s flexibility, offering hybrid or remote work options to support a balanced lifestyle. The comprehensive benefits package includes health insurance, generous paid time off, and robust retirement options.

What to Expect: Job Duties

The main responsibilities of the role surround the promotion and external communications of the Office of Curriculum and Instruction’s Literacy Unit. Each day, you’ll create public-facing content, manage the web and social media channels, and prepare documents for outreach.

You’ll coordinate key marketing strategies for educational initiatives, support promotional activities for conferences, and ensure all communications meet ADA accessibility standards. Additionally, the job involves collaboration with team members to organize seminars, grants, and community projects. The analyst ensures effective engagement with educators, families, and the wider education community.

Pros: Major Advantages

A top advantage is the hybrid or remote schedule, which gives you the freedom to create a work style that suits your life. The position also stands out for its strong compensation and excellent benefits, including paid leave and a retirement plan.

Joining a mission-driven team focused on literacy improvement means your work genuinely impacts thousands of students and educators. The role offers valuable networking and the opportunity to build your professional experience within a respected state department.

Cons: Things to Consider

As with many government roles, processes can be more structured, leading to potentially slower decision-making. Those seeking a fast-paced, constantly changing environment may find the role more rule-bound.

Some candidates might find the need for strict compliance and documentation demanding, especially when preparing accessible public materials and meeting specific state regulations.

Our Verdict

The Marketing Analyst – Departmental Analyst 12 is recommended for detail-oriented professionals looking for job security, meaningful work, and a supportive balance between professional growth and lifestyle. If you value stable employment, excellent benefits, and a mission-focused role, this position is worth your attention.