The Marketing Analyst – Departmental Analyst 12 opportunity stands out for its hybrid/flexible work schedule and annual salary range from $62,233.60 to $90,958.40. As a full-time, permanent role with a comprehensive benefit package, this position is aimed at experienced professionals eager to impact public education marketing.

Day-to-Day Responsibilities

In this role, you’ll be the go-to resource for external marketing within the Office of Curriculum and Instruction’s Literacy Unit. Your tasks include managing the unit’s web and social media presence, ensuring ADA compliance, and executing content for conferences, grants, and educational events. Collaboration with fellow literacy staff will be key as you help plan and support campaigns and outreach activities that directly influence the state’s top literacy initiatives.

Pros

This position emphasizes a true balance between remote and in-person work, making it appealing for anyone who values workplace flexibility. The benefits package is robust, offering healthcare, generous paid time off, state retirement programs, and additional perks like longevity bonuses and professional development support.

The meaningful nature of the work—advancing literacy and supporting educators—can be a major draw if you’re passionate about educational impact and community service.

Cons

The job requires at least three years of professional marketing experience and a bachelor’s degree (ideally in marketing or a related field), which may set a high bar for applicants early in their careers.

As a public sector job, salary progression and advancement may be slower compared to private sector roles, and the role is best suited to those committed to long-term growth in education-related fields.

Verdict

If you have a background in marketing, enjoy project diversity, and seek stability with flexibility, the Marketing Analyst – Departmental Analyst 12 is a compelling opportunity. The blend of mission-driven projects and strong state benefits makes it a solid choice for experienced professionals looking to make a difference.