The Sales Planner – Off-Platform role at Instacart is an exciting opportunity for professionals eager to contribute to a rapidly evolving company. With a generous annual salary ranging from $81,000 to $119,000, this mid-level to senior position is full-time and remote-friendly, giving you the flexibility to balance work and life as you drive your career forward. Instacart also offers equity grants alongside a strong benefits package, making the overall compensation highly competitive.

Day-to-Day Responsibilities

As a Sales Planner, you’ll design and propose tailored media solutions for advertisers, integrating Instacart’s powerful first-party data into campaigns. You’ll support detailed audience planning, manage inventory readiness, and optimize workflow across several internal teams such as Analytics, AdOps, Creative, and Finance. Proposal creation, deal closures, and seamless campaign execution are central to this role.

Daily, expect to manage portfolio revenue, identify new business opportunities, and ensure that all deliverables meet the highest standards. The ability to craft compelling, data-driven stories is key, as you’ll help set Instacart apart from competitors during business pitches. This role will have you collaborating, problem-solving, and fine-tuning campaigns to perfection.

Pros

One of the biggest advantages is Instacart’s focus on flexibility, supporting remote work and offering top-of-the-market compensation. The company’s workplace culture emphasizes diversity, equity, and inclusion, providing a supportive environment where innovation thrives. Additionally, new hires are eligible for equity, making your contributions directly tied to the company’s growth.

Cons

This position may not suit those uncomfortable with rapidly changing priorities or ambiguity. The role expects you to deliver under tight deadlines, often switching focus as business needs dictate. Additionally, the requirement for more than four years of relevant experience can set a high bar for applicants who are earlier in their careers.

Verdict

The Instacart Sales Planner – Off-Platform position is ideal for experienced media planners seeking to work with a leading company in eCommerce and retail tech. The flexible work environment, strong compensation, benefits, and the opportunity to influence a major sector combine to make it a highly attractive prospect. If you’re passionate about driving results and thrive in a collaborative, innovative atmosphere, this role is certainly worth considering.